The House Collective. Four Unique Houses, Four Different Experiences.

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Swire Hotels WHO WE ARE

Hello, and welcome to Swire Hotels.

We are a family of passionate and independently-minded people who share a commitment to creating unforgettable experiences for every one of our guests. Our two brands, The House Collective and EAST, both offer exceptional service against the backdrop of distinctive and sophisticated design.

Above all, we appreciate individuality. Which is why we love meeting new people, and why we are constantly inspired by the amazing personalities and diverse culture both of those who stay with us, and those whom we work with. 

I invite you to explore our website and get in touch if you’d like to know more. 


Toby Smith

The logo of The House Collective of Swire Hotels The logo of The House Collective of Swire Hotels

Every House is its own story

The House Collective by Swire Hotels is a group of highly individual, luxury hotels made for seasoned travellers who seek a different, intimate and personalised experience. The Opposite House in Beijing, The Upper House in Hong Kong, The Temple House in Chengdu and The Middle House in Shanghai are uniquely imagined hotels, each with its own story to tell. 

Explore the House Collective

Where it all starts

Say hello to EAST, a modern-day lifestyle hotel bursting with energy and good vibes. Chic rooftop bars, happening co-working spaces, urban outdoor pools and colourful dinosaur sculptures everywhere, EAST is a breath of fresh air in the world of travel and work-life balance. Rejuvenate, recharge and make things happen at one of our business playgrounds in Hong Kong, Miami and Beijing. For an extended experience, visit EAST Residences.

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Encounters Across Cultures: The House Collective Launches its first art programme

The House Collective debuts its first inaugural art programme ‘Encounters Across Cultures’, showing installations by Swiss artist Katja Loher and titled ‘Seeds of Life’.
Running through all four Houses, it will start at The Opposite House, flowing through The Upper House, The Middle House and concluding at The Temple House.

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UNION bar at The Opposite House


The Opposite House launched UNION, a new lobby bar that exudes elegance and comfort, creating a sense of belonging and leading us through the discovery of authentic experiences.

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Brian Williams on “Transforming Luxury Hospitality” at Skift Forum Asia 2019

Brian Williams, Senior Advisor of Swire Hotels, was invited to speak at Skift Forum Asia 2019: Our Promise to share his insights on “Transforming Luxury Hospitality.” The inaugural Skift Forum is a creative business gathering in the global travel industry, known as the “TED of travel.”

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Encounters Across Cultures: ‘Seeds of Life’ comes to The Upper House

Following a successful launch in Beijing at The Opposite House earlier this year, ‘Encounters Across Cultures’ made its second stop on this year’s art journey around the four Houses at The Upper House in Hong Kong, this time collaborating with feng shui designer Thierry Chow.

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EAST Residences are ‘Seeing Things in a New Light’

EAST Hong Kong is excited to announce that Taikoo Place Apartments, at 23 Tong Chong Street, is now managed by EAST, Hong Kong and renamed EAST Residences.

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Phillip King

Up Close with Phillip King

Renowned British sculptor Phillip King shared his incredible art journey at an Up Close session at The Upper House with moderator Alexandra Seno, Art Critic and Head of Development at Asia Art Archive. Phillip’s sculptures have been displayed globally at national museums all over the world.

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