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The Opposite House Launches Russian Version of Innovative Website

(Beijing, July, 2009) – The Opposite House, Beijing has added a Russian version to its innovative website www.theoppositehouse.com.

The Opposite House is the flagship of Swire Hotels, and its website is as unique as the brand, which is launching intriguing urban hotels in Hong Kong, Mainland China and the United Kingdom “for travellers seeking individuality, style and personalised service”.

The portal takes guests on a ‘virtual journey’ through the hotel, showcasing its minimalist rooms and suites, designed by world-renowned architect Kengo Kuma and innovative restaurants designed by Shanghai-based Neri & Hu. It is also complemented by a bi-lingual, magazine-style blog called HouseVibe (www.housevibe.cn) allowing its cosmopolitan and wired guests to interact with the hotel online.